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  SPONSORSHIP AND ADVERTISING
 

Details of the 2011 sponsors so far and opportunities are below. Please feel free to suggest new ideas.

Sponsorship Packages 2011
Hospitality Tents

A hospitality tent on the day of the Goat Races is the perfect way to say thank you to your valued customers and loyal staff. Each of your guests will receive free entry to the event and of course, your tent

Owners of hospitality tents have an opportunity to maximize on advertising opportunities as you receive free advertising space in the programme and your banners will be visible to the general public in front of your marquee area and around the race course. Distribution of literature and other promotional activities such as competitions are also most welcome.

In keeping with the tradition of the Royal Ascot Goat Races we encourage you to decorate your tent lavishly and ask that you encourage your guests to dress ‘interestingly’.

Details of available tents are listed below. Please note that numbers are only given as a guideline to the tent capacity. You may squeeze a few more people in if you wish, but you will be charged the normal entry price of 10,000 Shs per person for the additional wristbands. Companies are also welcome to share a tent.

Hospitality Tent For 1,000 People (30 x 20metres) Sold to: Crane Bank & Goldstar Insurance
Package Includes:

• Marquee Hire and erection
• 2,000 (approx) wristbands offering free entry to the event and your hospitality tent.
• 3 full page color adverts in the programme including one on the outside back cover.
• Banner space in front of your tent. Two banners around the arena/perimeter fencing.
• Tables and Chairs for 1,000 people
• Electricity supply to marquee

Cost: 25,000,000/= + VAT

Not included:
The following arrangements should be made by your Company and are not included in the package.
1. Catering and Bar services
2. Staffing, linen and decor
3. Security / Admission Control to your Marquee, including security before and after the event. The Royal Ascot Goat Races Ltd can accept no responsibility for loss or damage to your property.
4. Erection and placement of banners within your hospitality area.
5. Artwork & design for banners & adverts.

Hospitality Tent For 400 People (24 x 10metres) Sold to: Open House & Kampala Casino/ Orange Telecom
Package Includes:

• Marquee Hire and erection
• 500(approx) wristbands offering free entry to the event and your hospitality tent.
• 3 full page color adverts in the programme.
• Banner space in front of your tent. Two banners around the arena/perimeter fencing.
• Tables and Chairs for 500 people
• Electricity supply to marquee

Cost: 15,000,000/= + VAT

Not included:
The following arrangements should be made by your Company and are not included in the package.
1. Catering and Bar services
2. Staffing, linen and decor
3. Security / Admission Control to your Marquee, including security before and after the event. The Royal Ascot Goat Races Ltd can accept no responsibility for loss or damage to your property.
4. Erection and placement of banners within your hospitality area.
5. Artwork & design for banners & adverts.


Hospitality Tent For 300 People (20 x 10metres) Sold to: Simba Casino, Warid Telecom

Package Includes:

• Marquee Hire and erection
• 350 (approx) wristbands offering free entry to the event and your hospitality tent.
• 2 full page color adverts in the programme.
• Banner space in front of your tent. Two banners around the arena/perimeter fencing.
• Tables and Chairs for 350 people
• Electricity supply to marquee

Cost: 12,500,000/= + VAT

Not included:
The following arrangements should be made by your Company and are not included in the package.
1. Catering and Bar services
2. Staffing, linen and decor
3. Security / Admission Control to your Marquee, including security before and after the event. The Royal Ascot Goat Races Ltd can accept no responsibility for loss or damage to your property.
4. Erection and placement of banners within your hospitality area.
5. Artwork & design for banners & adverts.

Hospitality Tent For 200 People (9 x 9 metres) Sold to: Silk Events, Technology Associates, Tirupati, Kensington, Monitor, New Vision,
Package Includes:

• Marquee Hire and erection
• 200 (approx) wristbands offering free entry to the event and your hospitality tent.
• 1 full page color advert inside the programme
• Banner space in front of your tent. Two banners around the arena/perimeter fencing.
• Tables and Chairs for 200 people
• Electricity supply to marquee

Cost: 7,500,000/= + VAT

Not included:
The following arrangements should be made by your Company and are not included in the package.
1. Catering and Bar services
2. Staffing, linen and decor
3. Security / Admission Control to your Marquee, including security before and after the event. The Royal Ascot Goat Races Ltd can accept no responsibility for loss or damage to your property.
4. Erection and placement of banners within your hospitality area.
5. Artwork & design for banners & adverts.

Race Sponsors

In 2011 we have 8 races spread out throughout the day. Race sponsors pay for the Purse (prize money) and in return receive free advertising in the programme, banners in prime position around the racetrack, free entry to the Owners & Sponsors hospitality enclosure, and of course the race carries the name of your organization, with further publicity in the programme on the race programme page. Race Sponsors are also welcome to ‘dress’ their goats in company silks and to have a company banner hung across the track for the duration of their race.

Packages are as follows:

Race 1 Sold to Prime General Supply & Statpack
Purse: 2,500,000/=
4 wristbands to Owners & Sponsors enclosure
Full page color advert in the programme
Your organization names the race
Banner space around the racetrack
Cost: 2,500,000/= + VAT

Race 2 Sold to Spedag Interfreight
Purse: 2,500,000/=
6 wristbands to Owners & Sponsors enclosure
1 full color page in the programme
Your organization names the race
Banner space around the racetrack

Cost: 2,500,000/=+ VAT

Race 3
Purse: 2,5000,000/=
8 wristbands to Owners & Sponsors enclosure
1 full color page in the programme
Your organization names the race
Banner space around the racetrack

Cost: 2,500,000/=+ VAT

Race 4 Sold to Ericsson
Purse: 3,500,000/=
12 wristbands to Owners & Sponsors enclosure
2 full color pages in the programme
Your organization names the race
Banner space around the racetrack

Cost: 3,500,000/= + VAT

Race 5 (The Gold Cup) Sold to Balton
Purse: 6,000,000/=
6 wristbands to Owners & Sponsors enclosure
1 full color page in the programme
Your organization names the race
Banner space around the racetrack

Cost: 6,000,000/= + VAT

Race 6 Sold to Tile Centre
Purse: 4,000,000/=
8 wristbands to Owners & Sponsors enclosure
1 full color page in the programme
Your organization names the race
Banner space around the racetrack

Cost: 4,000,000/= + VAT

Race 7
Purse: 3,500,000/=
8 wristbands to Owners & Sponsors enclosure
1 full color page in the programme
Your organization names the race
Banner space around the racetrack

Cost: 3,500,000/= + VAT

Race 8 Sold to Golf Course Hotel/Garden City
Purse: 4,000,000/=
8 wristbands to Owners & Sponsors enclosure
1 full color page in the programme
Your organization names the race
Banner space around the racetrack

Cost: 4,000,000/= + VAT

Programme Sponsorship Sold to Midcom
In return for sponsorship of the printing of the programme, , the sponsor gets the front cover and middle pages of the programme for advertising plus one other page, space for 2 banners at the event plus 10 wristbands to the Owners & Sponsors enclosure.

Cost: 2,000,000/= + VAT

Arena Sponsorship

Arena sponsorship offers the sponsor prime banner placement around the racetrack as well as a banner on the push card that follows the goats in each race plus a full color page in the programme and 6 wristbands to the Owners & Sponsors enclosure.

Cost 4,000,000/= + VAT

Food Concessions : Sold to Efendy’s & Steers
Once again we are offering multiple food concessions. All proposals are welcome. We will provide a large tented food & drink sales area with seating and an electrical supply. There will also be an outside seating area. We require operators selling snacks, meals, ice creams, tea, coffee, cakes etc at prices to suite all pockets. The operators will be required to provide their own catering equipment and staffing. Each operator will be responsible for his own security, including security before and after the event. The Royal Ascot Goat Races Ltd can accept no responsibility for loss or damage to your property.

Each operator will receive a quarter page advert in the programme, free entry bands into the event for your staff and you are free to place banner advertising in front of your sales area.

Cost: 750,000/= + VAT

Sound & Light : Events Warehouse

Children’s Play Areas : The Kids League

Spot Prizes ( Best Dressed Individuals, Hat etc) & Raffle Prize Donations
In return for donation of raffle / spot prizes, sponsors will receive:

Prize with value over 2,000,000/= retail value:
Free Full Page Color Advert
4 wristbands to Owners & Sponsors enclosure
2 Banners in general area

Prize with value 1,000,000/= to 2,000,000/= retail value:
Free Full Page Color Advert
2 wristbands to Owners & Sponsors enclosure 2 Banners in general area

Prize with value 500,000/= to 1,000,000/= retail value:
Free ½ Page Color Advert
2 wristband to Owners & Sponsors enclosure
1 Banner in general area

Programme Advertising

Space Package Cost

Full Page Color Advert: 2 Banners & 2 wristbands to Owners enclosure. 800,000/=
½ Page Color Advert: 1 Banner & 1 wristband to Owners enclosure. 500,000/=
¼ Page 1 Banner 250,000/=

Advertising prices above do not include VAT which will be added to your invoice

Notes: a) All sponsors will receive a classified listing in the programme and on the website. b) Due to space limitations, banners should be no bigger than a maximum size of 3 x 1 metres

Goats

Each Race has an entry of 10 goats, and prices for purchase of a goat vary according to the purse of the race entered.

Owners of a goat in races 1, 2 & 3 receive 2 wristbands to the Owners & Sponsors enclosure. Owners of a goat in races 4, 6, 7 & 8 receive 4 wristbands. Owners of a goat in race 5 receive 6 wristbands.
Race 1 10 Goats 250,000/= per goat
Race 2 10 Goats 250,000/= per goat
Race 3 10 Goats 250,000/= per goat
Race 4 10 Goats 350,000/= per goat
Race 5 10 Goats 600,000/= per goat
Race 6 10 Goats 400,000/= per goat
Race 7 10 Goats 350,000/=per goat
Race 8 10 Goats 400,000/= per goat
Please note that goats are rented for the race, they do not become the property of the purchaser

 

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